{"id":125826,"date":"2026-05-06T12:53:51","date_gmt":"2026-05-06T12:53:51","guid":{"rendered":"https:\/\/www.hostfully.com\/blog\/stormen-tilltar-sentimentet-nar-den-lagsta-nivan-nagonsin-nar-bensinen-passerar-430\/"},"modified":"2026-05-06T12:53:51","modified_gmt":"2026-05-06T12:53:51","slug":"stormen-tilltar-sentimentet-nar-den-lagsta-nivan-nagonsin-nar-bensinen-passerar-430","status":"publish","type":"blog","link":"https:\/\/www.hostfully.com\/sv\/blogg\/stormen-tilltar-sentimentet-nar-den-lagsta-nivan-nagonsin-nar-bensinen-passerar-430\/","title":{"rendered":"Stormen tilltar: sentimentet n\u00e5r den l\u00e4gsta niv\u00e5n n\u00e5gonsin n\u00e4r bensinen passerar 4,30 $"},"content":{"rendered":"

Varje m\u00e5nad sammanst\u00e4ller Hostfully Hosting Climate Index<\/a> sju signaler fr\u00e5n den amerikanska marknaden f\u00f6r semesteruthyrning: TSA-genomstr\u00f6mning, Googles s\u00f6ktrender, bensinpriser, KPI f\u00f6r logi, konsumentsentiment, v\u00e4der och Hostfullys egna plattformsdata. Tillsammans ger de ett enda Getaway Score p\u00e5 0\u2013100 som visar fastighetsf\u00f6rvaltare om de har medvind eller motvind. <\/p>\n

Den h\u00e4r m\u00e5nadens resultat: 44,0 av 100<\/strong>, klassat som Molnigt<\/strong>. Det \u00e4r 4,2 po\u00e4ng l\u00e4gre \u00e4n i april och 6,3 po\u00e4ng l\u00e4gre \u00e4n i maj 2025. Sex av sju komponenter r\u00f6rde sig \u00e5t fel h\u00e5ll. Den goda nyheten \u00e4r att den sjunde \u00e4r den som betyder mest f\u00f6r vad som kommer h\u00e4rn\u00e4st. <\/p>\n

\"\"
Den h\u00e4r m\u00e5nadens Hosting Climate Index: 44,0 av 100, klassat som Molnigt. K\u00e4lla<\/a><\/em><\/figcaption><\/figure>\n

Den stora nyheten: F\u00f6rtroendet sprack<\/strong><\/h2>\n

University of Michigans slutliga index f\u00f6r konsumentsentiment i april landade p\u00e5 49,8<\/strong>, den l\u00e4gsta noteringen i unders\u00f6kningens historia<\/a> (den tidigare bottenniv\u00e5n var 50,0 i juni 2022). Delindexet f\u00f6r f\u00f6rv\u00e4ntningar sj\u00f6nk till 48,1 och ett\u00e5riga inflationsf\u00f6rv\u00e4ntningar steg fr\u00e5n 3,8 % till 4,7 %. Fem\u00e5riga inflationsf\u00f6rv\u00e4ntningar \u00f6kade till 3,5 %, den h\u00f6gsta niv\u00e5n sedan slutet av 2025. <\/p>\n

Enkelt uttryckt: konsumenterna tror att priserna snart kommer att bli m\u00e4rkbart s\u00e4mre, och de f\u00f6rbereder sig f\u00f6r det. Sentiment i sig flyttar inte bokningar. Det som p\u00e5verkas \u00e4r kalkylen era g\u00e4ster g\u00f6r innan de trycker p\u00e5 bekr\u00e4fta. <\/p>\n

Bensin: Fr\u00e5n besv\u00e4rligt till sm\u00e4rtsamt<\/strong><\/h2>\n

AAA rapporterade att det nationella genomsnittspriset f\u00f6r vanlig bensin passerade 4,00 $ per gallon i mitten av april<\/a>, f\u00f6rsta g\u00e5ngen p\u00e5 fyra \u00e5r. Den 30 april l\u00e5g snittet p\u00e5 4,30 $<\/strong> samtidigt som Brentolja n\u00e5dde 126 $ per fat<\/a> efter att vapenvilan med Iran kollapsat. <\/p>\n

AAA prognostiserar att Memorial Day kommer att inneb\u00e4ra \u00f6ver 45 miljoner resen\u00e4rer<\/strong>, d\u00e4r cirka 87 % k\u00f6r bil. Det \u00e4r rekord. \u00d6versatt: bilisterna stannar inte hemma, men de r\u00e4knar h\u00e5rdare p\u00e5 varje mil. Boenden inom tre timmars bilresa fr\u00e5n en st\u00f6rre storstad har en strukturell f\u00f6rdel som inte fanns i mars. <\/p>\n

Sex signaler f\u00f6ll, en stod emot<\/strong><\/h2>\n

H\u00e4r \u00e4r en komponent-f\u00f6r-komponent-bild av varf\u00f6r resultatet gick fr\u00e5n 48,2 till 44,0:<\/p>\n\n\n\n\n\n\n\n\n\n\n
Signal<\/strong><\/td>\nMaj<\/strong><\/td>\nApril<\/strong><\/td>\nF\u00f6r\u00e4ndring<\/strong><\/td>\nVarf\u00f6r<\/strong><\/td>\n<\/tr>\n
TSA-genomstr\u00f6mning<\/td>\n78<\/td>\n88<\/td>\n-10<\/td>\nV\u00e5rledighetens topp passerad<\/td>\n<\/tr>\n
S\u00f6ktrender<\/td>\n60<\/td>\n68<\/td>\n-8<\/td>\nS\u00f6kv\u00e5gen avtog<\/td>\n<\/tr>\n
Bensinpriser<\/td>\n5<\/td>\n8<\/td>\n-3<\/td>\n4,30 $\/gal, Brent p\u00e5 126 $<\/td>\n<\/tr>\n
KPI f\u00f6r logi<\/td>\n70<\/td>\n74<\/td>\n-4<\/td>\nEnergi +10,9 % MoM<\/td>\n<\/tr>\n
Sentiment<\/td>\n4<\/td>\n8<\/td>\n-4<\/td>\nUMich 49,8, l\u00e4gsta n\u00e5gonsin<\/td>\n<\/tr>\n
V\u00e4der<\/td>\n45<\/td>\n55<\/td>\n-10<\/td>\n257 tornador j\u00e4mf\u00f6rt med 182 i snitt<\/td>\n<\/tr>\n
Hostfully-data<\/td>\n65<\/td>\n72<\/td>\n-7<\/td>\nTuffare YoY-j\u00e4mf\u00f6relse<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

Signalen som inte kollapsade: efterfr\u00e5gan p\u00e5 korttidsuthyrning i sig. AirROI visar att efterfr\u00e5gan p\u00e5 STR i USA fortfarande \u00e4r upp 4,9 % j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r<\/strong>. Nedg\u00e5ngen i v\u00e5r Hostfully-komponent speglar en tuffare j\u00e4mf\u00f6relsebas (april 2025 l\u00e5g p\u00e5 +10,1 % YoY) snarare \u00e4n svaghet i den absoluta volymen. <\/p>\n

\u201dAtt sentimentet n\u00e5r en rekordl\u00e5g niv\u00e5 samtidigt som prognoserna f\u00f6r Memorial Day n\u00e5r en rekordh\u00f6g niv\u00e5 \u00e4r ingen mots\u00e4gelse. Det \u00e4r verkligheten i hur amerikaner faktiskt beter sig: de drar ner p\u00e5 n\u00e4stan allt innan de drar ner p\u00e5 sina resor. Semesteruthyrning hamnar p\u00e5 r\u00e4tt sida av den ekvationen.\u201d<\/em> Margot Schmorak, vd, Hostfully<\/strong><\/p>\n

V\u00e4der: Ett tornadoutbrott omformade april<\/strong><\/h2>\n

April 2026 gav 257 bekr\u00e4ftade tornador<\/a>, l\u00e5ngt \u00f6ver 30-\u00e5rssnittet f\u00f6r april p\u00e5 cirka 182. Ett fem dagar l\u00e5ngt utbrott mellan 23 och 27 april drog fram genom Oklahoma, Kansas, Arkansas, Texas och Missouri, vilket tvingade tusentals g\u00e4ster att flytta och ledde till omfattande avbokningar. <\/p>\n

Oklahoma City f\u00f6ll 9,2 po\u00e4ng<\/strong> i v\u00e5rt stadsindex, den st\u00f6rsta nedg\u00e5ngen i landet under en enskild m\u00e5nad. Operat\u00f6rer p\u00e5 marknader i \u201dtornado alley\u201d har en tydlig l\u00e4rdom: en flexibel avbokningspolicy i kombination med proaktiv g\u00e4stkommunikation \u00e4r inte l\u00e4ngre en f\u00f6rm\u00e5n, utan en hygienfaktor f\u00f6r att h\u00e5lla bel\u00e4ggningen genom s\u00e4songen med extremv\u00e4der. <\/p>\n

En regional ber\u00e4ttelse om tre USA<\/strong><\/h2>\n

Syd\u00f6st drog ifr\u00e5n ytterligare. Bergsregionen fortsatte att tappa. Och Mellanv\u00e4stern f\u00f6ll f\u00f6r f\u00f6rsta g\u00e5ngen i \u00e5r ner i stormigt territorium. <\/p>\n\n\n\n\n\n\n\n\n
Region<\/strong><\/td>\nPo\u00e4ng<\/strong><\/td>\nMoM-f\u00f6r\u00e4ndring<\/strong><\/td>\nL\u00e4ge<\/strong><\/td>\n<\/tr>\n
Syd\u00f6st<\/td>\n66,8<\/td>\n+2,6<\/td>\nDelvis soligt<\/td>\n<\/tr>\n
V\u00e4st<\/td>\n46,2<\/td>\n-2,6<\/td>\nMolnigt<\/td>\n<\/tr>\n
Nord\u00f6st<\/td>\n41,5<\/td>\n+1,4<\/td>\nMolnigt<\/td>\n<\/tr>\n
Bergsregionen<\/td>\n38,2<\/td>\n-6,4<\/td>\nMolnigt<\/td>\n<\/tr>\n
Mellanv\u00e4stern<\/td>\n32,8<\/td>\n-5,6<\/td>\nMolnigt<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

Syd\u00f6st (66,8) <\/strong>dominerade april. Efterfr\u00e5gan inf\u00f6r Memorial Day byggdes upp snabbare \u00e4n i n\u00e5gon annan region, med Myrtle Beach, Destin och Outer Banks i topp i s\u00f6krankningarna. Korridoren kring Smoky Mountains gynnades av en separat trend: Airbnb rapporterar att s\u00f6kningar efter boenden n\u00e4ra USA:s nationalparker \u00e4r upp 35 % f\u00f6r 2026<\/a>, d\u00e4r natur nu \u00e4r plattformens mest bokade kategori. <\/p>\n

Bergsregionen (38,2) <\/strong>och Mellanv\u00e4stern (32,8) <\/strong>fick ta sm\u00e4llen. Medvinden fr\u00e5n skids\u00e4songen har helt klingat av (Park City -7,5, Lake Tahoe strax bakom), och tornadoutbrottet slog h\u00e5rt mot de centrala sl\u00e4tterna. Om er portf\u00f6lj \u00e4r koncentrerad till dessa geografier kommer de kommande tre veckorna att bel\u00f6na skarpare priss\u00e4ttning och en Memorial Day-pitch byggd kring v\u00e4rde f\u00f6r bilresen\u00e4rer. <\/p>\n

St\u00e4der som r\u00f6r sig<\/strong><\/h3>\n

De fem soligaste st\u00e4derna finns alla i syd\u00f6st: Myrtle Beach (76,5, +8,7), Destin (75,2, +4,2), Orlando (74,8, -3,6), Gatlinburg (73,5, +9,3) och Outer Banks (72,1, +8,3)<\/strong>. S\u00f6ktrycket inf\u00f6r Memorial Day \u00e4r den gemensamma n\u00e4mnaren, med en tydlig nationalparksmedvind i Gatlinburg. <\/p>\n

Oklahoma City (-9,2)<\/strong>, Key West (-8,1)<\/strong> (efter v\u00e5rledigheten), Park City (-7,5)<\/strong>, Dallas (-5,8)<\/strong> och Wichita (-5,4)<\/strong> l\u00e5g i botten av listan \u00f6ver r\u00f6relser. Tre av dessa nedg\u00e5ngar var v\u00e4derdrivna. Tv\u00e5 var s\u00e4songsbetonade. Ingen berodde p\u00e5 svagare efterfr\u00e5gan p\u00e5 semesteruthyrning totalt sett. <\/p>\n

Vad detta inneb\u00e4r f\u00f6r fastighetsf\u00f6rvaltare<\/strong><\/h2>\n

Molnigt med ett resultat p\u00e5 44,0 betyder inte att ni ska stanna hemma. Det betyder att ni ska vara sk\u00e4rpta. Fem saker att g\u00f6ra de kommande 30 dagarna: <\/p>\n

    \n
  1. Ompositionera Memorial Day kring bilmarknaden<\/strong><\/li>\n<\/ol>\n

    AAA:s prognos om 45 miljoner resen\u00e4rer domineras av bilister. Om er annons ligger inom bilavst\u00e5nd fr\u00e5n en storstad med \u00f6ver 1 miljon inv\u00e5nare b\u00f6r er positionering inf\u00f6r Memorial Day utg\u00e5 fr\u00e5n det. \u201d3 timmars bilresa fr\u00e5n din ytterd\u00f6rr\u201d sl\u00e5r \u201den enkel weekendresa\u201d varje g\u00e5ng n\u00e4r bensinen kostar 4,30 $. <\/p>\n

      \n
    1. Satsa p\u00e5 ber\u00e4ttelsen om nationalparker<\/strong><\/li>\n<\/ol>\n

      Airbnbs 35-procentiga \u00f6kning i s\u00f6kningar efter boenden vid nationalparker \u00e4r den starkaste efterfr\u00e5gesignalen hittills under 2026. Smoky Mountains, Outer Banks, Sedona, Acadia och stugor l\u00e4ngs Gulf Coast ligger l\u00e5ngt f\u00f6re resten av marknaden. Uppdatera annonstexten, bilderna och era bekv\u00e4mlighetsmarkeringar s\u00e5 att naturen hamnar f\u00f6rst. <\/p>\n

        \n
      1. Sk\u00e4rp arbetet kring bokningsf\u00f6nstret<\/strong><\/li>\n<\/ol>\n

        Bokningsf\u00f6nstren har krympt till cirka 15 dagar, och sista minuten-bokningar utg\u00f6r nu en fj\u00e4rdedel av den totala volymen. Det \u00e4r hanterbart, men bara om inkorgen, priss\u00e4ttningsreglerna och st\u00e4dschemat kan reagera p\u00e5 timmar, inte dagar. Centralisera kommunikationen p\u00e5 ett st\u00e4lle. F\u00f6rbered era svar i f\u00f6rv\u00e4g. Automatisera de delar som inte ska kr\u00e4va en m\u00e4nniska. <\/p>\n

          \n
        1. Skapa upplevt v\u00e4rde, inte rabatter<\/strong><\/li>\n<\/ol>\n

          N\u00e4r sentimentet \u00e4r p\u00e5 rekordl\u00e5g niv\u00e5 letar g\u00e4ster efter v\u00e4rde snarare \u00e4n l\u00e4gsta listpris. Hostfullys Digitala guideb\u00f6cker<\/a> g\u00f6r en enkel incheckning till en kurerad lokal upplevelse utan att ni beh\u00f6ver s\u00e4nka ert nattpris. Det \u00e4r r\u00e4tt typ av uppgradering under en molnig m\u00e5nad. <\/p>\n

          \"\"
          G\u00f6r en enkel incheckning till en kurerad lokal upplevelse med Hostfullys digitala guideb\u00f6cker.<\/em><\/figcaption><\/figure>\n
            \n
          1. Bygg en handlingsplan f\u00f6r extremv\u00e4der redan nu<\/strong><\/li>\n<\/ol>\n

            April 2026 visade det tydligt helt p\u00e5 egen hand. Tornados\u00e4songen p\u00e5g\u00e5r till juni. Orkans\u00e4songen b\u00f6rjar om n\u00e5gra dagar. En tydlig flexibilitetspolicy, ett mallat g\u00e4stmeddelande och en reservplan f\u00f6r omplacering \u00e4r skillnaden mellan en enstj\u00e4rnig recension och en femstj\u00e4rnig r\u00e4ddning. <\/p>\n

            Fram\u00e5t: juni och uppl\u00e4gget f\u00f6r sommaren<\/strong><\/h2>\n

            Juniindexet kommer att f\u00e5nga data fr\u00e5n maj. H\u00e4r \u00e4r vad vi f\u00f6ljer: <\/p>\n

            Sentiment: <\/strong>Var april botten, eller \u00e4r 49,8 b\u00f6rjan p\u00e5 en djupare nedg\u00e5ng? UMichs prelimin\u00e4ra majnotering kommer i mitten av m\u00e5naden och s\u00e4tter tonen. <\/p>\n

            Bensinpriser: <\/strong>En sommars\u00e4song f\u00f6r bilresor som \u00f6ppnar p\u00e5 4,30 $ \u00e4r ett annat l\u00e4ge \u00e4n en som \u00f6ppnar p\u00e5 3,50 $. F\u00f6lj AAA:s dagliga snitt och priss\u00e4tt era bilmarknadsannonser d\u00e4refter. <\/p>\n

            Takt inf\u00f6r Memorial Day: <\/strong>AAA:s prognos p\u00e5 45 miljoner \u00e4r det optimistiska scenariot. Bokningstakten under de f\u00f6rsta tv\u00e5 veckorna i maj visar hur n\u00e4ra verkligheten hamnar. <\/p>\n

            Orkans\u00e4song: <\/strong>Atlantens orkans\u00e4song startar den 1 juni. Prognoserna f\u00f6r 2026 har legat \u00f6ver genomsnittet. Operat\u00f6rer i Florida och Carolina b\u00f6r redan nu prata flexibilitetspolicy med g\u00e4ster. <\/p>\n

            \u201dDet h\u00e4r \u00e4r \u00f6gonblicket d\u00e5 operat\u00f6rerna med r\u00e4tt system b\u00f6rjar dra ifr\u00e5n. Efterfr\u00e5gan finns fortfarande d\u00e4r. Arbetet \u00e4r att se till att verksamheten \u00e4r redo att f\u00e5nga den utan att teamet g\u00e5r in i v\u00e4ggen.\u201d<\/em> Margot Schmorak, vd, Hostfully<\/strong><\/p>\n

            \"\"<\/a><\/p>\n

            Om Hosting Climate Index<\/strong><\/p>\n

            Hostfully Hosting Climate Index \u00e4r ett m\u00e5natligt sammansatt resultat som f\u00f6ljer h\u00e4lsan i den amerikanska marknaden f\u00f6r semesteruthyrning. Det sammanst\u00e4ller sju viktade signaler: TSA-genomstr\u00f6mning (20 %), Google Trends (20 %), Hostfullys plattformsdata (15 %), bensinpriser (15 %), KPI f\u00f6r logi (10 %), konsumentsentiment (10 %) och v\u00e4der (10 %). Datak\u00e4llor inkluderar TSA.gov, U.S. Bureau of Labor Statistics, University of Michigan, AAA, NOAA, Google Trends, AirROI och Hostfullys egna bokningsdata. Indexet omfattar 50+ storstadsomr\u00e5den i USA med m\u00e5natlig po\u00e4ngs\u00e4ttning p\u00e5 stads- och regionniv\u00e5. <\/p>\n

            K\u00e4llor: TSA.gov, AAA, University of Michigan Consumer Sentiment Survey, BLS\/FRED CPI Data, Google Trends, NOAA, AirROI Market Data, Airbnb Trend Reports, Hostfully Platform Data, WSJ, Axios.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

            Amerikaner k\u00e4nner sig s\u00e4mre till mods om ekonomin \u00e4n vid n\u00e5gon annan tidpunkt i University of Michigans 70-\u00e5riga unders\u00f6kning, men bokningarna inf\u00f6r Memorial Day \u00e4r p\u00e5 v\u00e4g mot rekordniv\u00e5er. V\u00e4lkommen till mots\u00e4gelsen som pr\u00e4glar semesteruthyrning v\u00e5ren 2026. <\/p>\n","protected":false},"author":3,"featured_media":111949,"template":"","blog-categories":[4985,4984],"class_list":["post-125826","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog-categories-forvaltning-av-semesterbostader","blog-categories-nyheter"],"yoast_head":"\nStormen tilltar: sentimentet n\u00e5r den l\u00e4gsta niv\u00e5n n\u00e5gonsin n\u00e4r bensinen passerar 4,30 $ | Hostfully<\/title>\n<meta name=\"description\" content=\"Amerikaner k\u00e4nner sig s\u00e4mre till mods om ekonomin \u00e4n vid n\u00e5gon annan tidpunkt i University of Michigans 70-\u00e5riga unders\u00f6kning, men bokningarna inf\u00f6r Memorial Day \u00e4r p\u00e5 v\u00e4g mot rekordniv\u00e5er. 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