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Short-term rental property management platform Hostfully has released its eight annual hospitality report, providing actionable data for hosts and property managers of all portfolio sizes.

Disruption participated in a $1.34 million CAD funding round for San Francisco-based vacation rental SaaS solution Hostfully.

While hotels certainly haven't shied away from voice tech, short-term vacation rentals appear to be innovating somewhat faster, pushing the envelope on everything from voice-activated smart-home integration to personalized guest recommendations.

The COVID-19 coronavirus pandemic is a game-changer for the vacation rental industry.

Predictions that leaders in the travel space shared with PhocusWire.

Hostfully has launched an AI-powered itinerary planner, described as a “first-of-its-kind” feature in the digital guidebook industry.

It's clear that vacation rental hosts and property managers crave direct bookings, and many may be making inroads. Still, the marketing power of big brands is tough to compete with.

“Overall, this year’s findings paint a picture of a market adjusting to broader economic headwinds,” Hostfully said in its report.

Traditional business concepts of growth and revenue are an important part of value, but they’re not the only factors to consider. It’s worth it to take a step back and think holistically about the concept of value when considering how much your company is worth.