This is a guest post from Lodgify, an all-in-one vacation rental software solution that empowers owners and managers to build their own mobile-friendly vacation rental website and accept direct bookings.
Taking the leap to start renting out your vacation property can seem daunting – especially if you’ve never run a business before! But fear not, there are plenty of tools and resources available which will help make your job easier.
One of those? Vacation rental software.
Increasingly, owners are realizing they need to do more than just add their property on a big listing site. As a result, it’s become necessary to have an optimized website where guests can reach you directly to book your property.
There is an almost endless list of advantages to using vacation rental software for your business. Let’s take a look at the top five!
1. Easily create a professional vacation rental website
Above all, vacation rental software gives owners the tools to set up their own professional business website with ease. Many providers will have an in-built drag-and-drop style website builder which allows owners (without any prior technical knowledge!) to create a website from scratch.
While there are other ways to go about creating a website, using a software that’s specific to this industry means it will already be optimized for the type of website you are looking to build. For example, it will allow you to take bookings and payments on your website. Additionally, some vacation rental software providers may offer extra features such as a custom domain, unlimited hosting and SSL certification.
2. Achieve direct bookings
It’s no secret that sites like Airbnb and VRBO help owners to diversify bookings. However, there is a growing number of guests who window shop before reserving their stay. In other words, they check various sources online to get the best value deal for the same property. Most of the time, you’ll also reap the rewards of direct bookings – as you won’t pay any listing site fees either!
That’s why when deciding which software to use, it’s essential to pick a provider that will allow you to accept online bookings on your website. What’s more, guests much prefer paying for their travel using credit cards as it’s secure, quick and convenient.
3. Save hours of admin time
As if having a website and getting direct bookings wasn’t enough, vacation rental software can also help owners to save a lot of time when it comes to managing their properties.
Good software will allow you to automate repetitive tasks and set up things like autoresponders or canned responses to inquiry emails, which save hours of time and make running your business an effortless affair.
By having these kinds of automations in place, you also make the all-around guest experience more enjoyable. Inquiring travelers will get a helpful response quickly, rather than waiting days for the owner to get back to them. Fast response time also leads to higher conversions when it comes to booking numbers – so maintaining it is key.
4. Organize everything from one place
Staying on top of all your different booking channels, calendars, inquiries, and messages can seem like hard work. But it doesn’t have to be!
With vacation rental software, you can easily synchronize all your external calendars, and control all incoming inquiries from one centralized inbox. This means handling bookings from every platform (your website, phone, email or any other external listing) is a breeze. Not only can you can approve all incoming booking requests, you can also check on the more minute details of each booking – such as the amount, who your guests are and their payment status.
5. Connect with other important apps
Nowadays, every successful rental business is on social media, uses email marketing and wants to know some stats about their website and booking conversions by using tools like Google Analytics. Because of this, it’s important that your software allows you to connect directly with these types of external applications.
Choosing a vacation rental software that allows for these types of integrations will ensure your business doesn’t get left behind as technology advances. Integrations with apps such as Facebook Messenger can also help to boost bookings, as an increasing number of travelers use the social media site to find out more information about a destination or potential accommodation.
Overall, vacation rental software can help owners set up a great website, take more online bookings, save time, manage everything from one centralized place and integrate with external applications. And this isn’t where the list ends! To find out more about vacation rental software or to start a free trial and see how it can take your business to the next level, visit Lodgify.
About the Author
Lodgify is an all-in-one vacation rental software solution that empowers owners and managers to build their own mobile-friendly vacation rental website and accept direct bookings. Lodgify’s tools also aid effortless management and synchronization of all your booking channels and reservations.